DATE: January 16, 2012
CONTACT: James Tye, Director of Development and External Affairs Clean Lakes Alliance
Cell: (608) 628-6655 or James@cleanlakesalliance.com

Mendota Freeze Contest Names a Winner!

Waunakee Woman Wins Grand Prize of Cross-Country Ski Package

MADISON, WI – The Clean Lakes Alliance is pleased to announce that Beverly Miller, of Waunakee, has won the first annual Mendota Freeze Contest by guessing correctly that Lake Mendota would freeze for the first time this winter on January 14.

“I am surprised and very excited,” Miller said, when she was notified today about the contest results. She added that she had entered the contest at the urging of her son, who saw it reported on WMTV-TV in Madison.

Don Heilman, CLA president, said the lake’s later-than-average freezing date resulted in even more people entering the contest than he had expected.

“The Mendota Freeze Contest opened on December 1st and ran until Saturday, when the Wisconsin State Climatology Office announced that the lake had officially frozen over,” he said. “We had fantastic participation from the public and great support from our sponsors, and I think everyone had a lot of fun with it.”

More than 500 people entered the free online contest by registering their freeze predictions at the CLA website, www.cleanlakesalliance.com. Lake Mendota’s freeze date was determined by the Wisconsin State Climatology Office, which has tracked the freeze dates for Madison lakes since the mid-19th century. Miller’s name was drawn from the entries of the first 10 people to correctly guess that January 14th would be the day.

Miller won the grand prize of a complete cross-country ski package donated by Erehwon Mountain Outfitter. CLA also awarded prizes of $50 gift certificates, donated by Middleton Sports & Fitness, to four runners-up. Their names, also drawn from the pool of correct entries, are Connie Estep, Matt Murphy and Victoria Whelen, all of Madison, and Mike Hardiman, of McFarland.

Heilman said the contest was intended to draw attention to the year-round importance of area lakes.

“So many people enjoy our lakes in the winter as well as in the summer,” he said. “Nearly every day of the cold-weather months you can find people ice boating, snowshoeing, skating and fishing on our lakes, they really are Madison’s frozen assets!”

The Mendota Freeze Contest was sponsored by MyWeather.com and Madison Magazine. Hundreds of people followed the contest on Twitter (@crazy4lakes and #mendotafreeze) and on Facebook at https://www.facebook.com/CleanLakesAlliance, and CLA plans to maintain those sites for several weeks so that people can learn more about the history and quality-of-life contributions of Mendota and Dane County’s other lakes.

For more information on the freeze dates for Lakes Mendota, Monona and Wingra, visit the Madison Lakes Ice Summary at the Wisconsin State Climatology Office.

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_____________________________

The Clean Lakes Alliance is a 501(c)(3) not-for-profit organization dedicated to the improvement and protection of the lakes, streams and wetlands of the Yahara Watershed. Through community support, advocacy and education, the Alliance is leading the charge to restore and protect the lakes for future generations.

MyWeather was created by Weather Central, LP (WXC.com), to provide consumers with personalized, precise, portable weather data and graphics online and on mobile devices. Weather Central, founded in 1974 by broadcasters and meteorologists based in Madison, Wisconsin, is the leading provider of professional on-air, online, print, mobile, and enterprise weather solutions and forecasting in North America and to major customers worldwide. Utilizing the company’s dynamic weather graphics, precise forecast models and data, and patented technology, more than 1,000 partners and hundreds of millions of consumers worldwide benefit from Weather Central’s attention to weather presentation, detail and insight. For more information please visit MyWeather.com, like facebook.com/myweather, watch youtube.com/myweather and follow @myweather.

DATE: December 1, 2011
CONTACT: James Tye, Director of Development and External Affairs
Clean Lakes Alliance
Cell: (608) 628-6655 or James@cleanlakesalliance.com

Mendota Freeze Contest Begins December 1
Entrants Can Win Prizes by Guessing When Lake Mendota Will Freeze

MADISON ### Think you know when Lake Mendota will freeze this year? Enter the Mendota Freeze Contest and you could win a prize for your correct guess!

The free, online Mendota Freeze Contest is now open for entries. The contest is sponsored by the Clean Lakes Alliance and MyWeather.com, a division of Weather Central LP. Madison Magazine is serving as a media sponsor and Erehwon Mountain Outfitter is donating the grand prize.

Don Heilman, president of the Clean Lakes Alliance, says his organization works to engage the public in efforts to protect and enhance the water quality in area lakes. He is pleased that the contest will call attention to the starring role Dane County lakes play in many types of winter recreation.

“People enjoy our lakes in the winter as well as in the summer,” Heilman says. “Nearly every day of the winter you can find people ice boating, snowshoeing, skating and fishing on our lakes*they really are Madison’s frozen assets!”

To enter, participants can register at www.MendotaFreeze.com and submit the date on which they think Lake Mendota will freeze, as determined by the Wisconsin State Climatology Office. Entries are limited to one per person; in the event of multiple correct guesses, a winner will be drawn from the first 10 people who submitted a correct guess.

The grand prize is a complete cross-country ski package from Erehwon Mountain Outfitter. Winter-recreation prizes, such as skates and outdoor apparel, have also been donated by area business as prizes for contest runners-up.

In addition, the contest will feature fun and educational information about Lake Mendota and other area lakes in the winter.

“From the history of Lady Liberty on Lake Mendota to a timeline of past freeze-overs, this contest is a great way to showcase our lakes in the winter and get people involved in supporting cleaner lakes all year long,” says Heilman.

People can follow the contest on Twitter (@crazy4lakes and #mendotafreeze) and on Facebook at https://www.facebook.com/CleanLakesAlliance. For more information on the contest, visit www.MadisonFreeze.com or any of the sponsor websites.

# # #

_____________________________

The Clean Lakes Alliance is a 501(c)(3) not-for-profit organization dedicated to the improvement and protection of the lakes, streams and wetlands of the Yahara Watershed. Through community support, advocacy and education, the Alliance is leading the charge to restore and protect the lakes for future generations.

MyWeather was created by Weather Central, LP (WXC.com), to provide consumers with personalized, precise, portable weather data and graphics online and on mobile devices. Weather Central, founded in 1974 by broadcasters and meteorologists based in Madison, Wisconsin, is the leading provider of professional on-air, online, print, mobile, and enterprise weather solutions and forecasting in North America and to major customers worldwide. Utilizing the company’s dynamic weather graphics, precise forecast models and data, and patented technology, more than 1,000 partners and hundreds of millions of consumers worldwide benefit from Weather Central’s attention to weather presentation, detail and insight. For more information please visit MyWeather.com, like facebook.com/myweather, watch youtube.com/myweather and follow @myweather.

DATE: November 8, 2011
CONTACT: Don Heilman, president, Clean Lakes Alliance
(608) 836-6973; don@cleanlakesalliance.com

Clean Lakes Alliance Supports Edgewater Development

Organization Lauds Plans to Create Better Public Access to Lakeshore

MADISON – The Clean Lakes Alliance today issued a statement in support of the Edgewater development project. The Alliance specifically lauded the project’s plan to improve public access to the waterfront as part of the development.

“Every year, thousands of people enjoy spending time on the water at events sponsored by the Clean Lakes Alliance,” said the Alliance’s president, Don Heilman. “From our annual Clean Lakes Festival to Aquapalooza, we see how much people here love getting out on the water. We are very pleased that the Edgewater development includes plans not only for more public access but also for better public access to the downtown shore of Lake Mendota.”

Heilman also noted that the project includes measures to mitigate storm water run-off and help protect the water quality of Lake Mendota.

“Plans call for minimizing the amount of sediment, oil and grease that enters the lake both during and after construction,” he said. “This will be an improvement over where we are now, because storm water currently runs untreated directly into the lake.”

Heilman predicted that the Edgewater development will help the Alliance heighten public awareness of the need to protect and preserve the water quality of all lakes in Dane County.

“The more people enjoy our lakes, whether that’s through boating or fishing or swimming or simply spending time on them, the more they will see for themselves how vital these incredible natural resources are to our quality of life,” he explained. “We very much hope that the planned Edgewater project becomes reality, because our goal of protecting water quality and improving public access to our lakes is one that this proposal can help us all accomplish.”

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The Clean Lakes Alliance is a not-for-profit organization devoted to protecting and improving the water quality of area lakes, streams and wetlands in the Yahara River Watershed. Its membership is comprised of waterway user groups, civic and business leaders and representatives from state, county and local governments. For more information visit http://www.cleanlakesalliance.com/.

Greetings Lake Fans! Hope everyone had a great summer. We sure did – lots of activities and even more meetings! Our momentum is almost breathtaking. So much to share…so little room. We’ll have more summer fun updates next month.

Sincere thanks for your continued support.

Dane County Water Champion Awards

In early June, the Clean Lakes Alliance hosted an awards reception at the Edgewater Hotel. This is the second year we have hosted the event, and we were happy to be part of the special awards going to Kathleen Falk and Dave Cieslewicz for their support and love of our lakes. Great lake friends, and fun fare – culminating in a sweet thunderstorm rolling across Lake Mendota.

Yahara Pride Farm Conservation Team

With the help of Kevin Connors at Dane County Land and Water Resources, a fantastic group of energetic, progressive farmers has formed a strategic committee to help self-organize the farm community. The team has been meeting monthly since February at our CLA offices and has made a ton of progress in identifying best land-management practices and beginning to lay out an incentive and recognition-based plan that will lead to better farmland conservation.

We are excited to have the following Ag Professionals on the committee: Jeff Endres, Dave Fahey, Will Hensen, Rob Klink, Walter Meinholz, Bob Uphoff

Ex Officio: Kevin Connors, Dave Merritt

City Slickers: Don and James

September Community Board Meeting Highlights

1. A presentation from InVision, which is donating services to develop not only a business plan for organizing CLA but also a strategic plan for the 2012 launch of the Clean Lakes Initiative.
2. A report on the 5th Annual Clean Lakes Festival held on August 27 2011, which raised nearly $100,000 and drew a record attendance of 4,000-plus people who enjoyed fun-filled day connecting to our lakes.
3. News that CLA has secured/requested $155,000 in dedicated funds and commitments to finance an Engineering Report that will prioritize all activities related to a 50-percent phosphorous reduction in the Yahara Watershed.
4. A presentation on Adaptive Management under consideration at the Madison Metropolitan Sewerage District. This strategy involves meeting the Rock River Basin total maximum daily load (TMDL) by investing in targeted Yahara Watershed improvements rather than spending at least twice as much for a brick-and-mortar addition to deal with problems such as storm-water outfalls.

Strategic Direction Committee

This past spring, the Community Board determined that the best way to identify the direction of the Alliance in terms of watershed work was to pare down to a strategic direction committee and meet more frequently to chart our course.

Committee members:

• Lloyd Eagan – DNR
• Kevin Connors – Dane County
• Sue Jones – Dane County
• Greg Fries – City of Madison
• Genesis Steinhorst – City of Madison
• Lars Barber – Baird
• John Magnuson – UW Limnology
• Dave Taylor – MMSD
• Randy Peterson – Lands’ End
• Tom Groth – Thermo Fisher
• Mike Gerner – CLA
• John Kothe – CLA

Here are the highlights of their progress so far:

• Set a goal of 50 percent reduction of phosphorus to the lakes.
• Agreed that the Yahara CLEAN report had the information needed to develop a road map to achieve the goal.
• Determined that a private engineering firm with Yahara Watershed knowledge would be best suited to create the road map.
• Created an RFP and sent it to six local/regional firms.
• Reviewed proposals and presentations and chose Strand Associates as the firm best suited for this task.
• Set January 15 as the completion date of the road map.

Lots of progress…and lots more work to do. Stay tuned for next steps!

Aquapalooza – A Wet Music Fest!

In late July the Clean Lakes Alliance joined Skipper Bud’s in hosting Aquapalooza near Picnic Point on Lake Mendota. Hundreds of boats and a floating band stage rocked the lake for the 90º afternoon. Raised money. Raised Awareness. Raised a glass to Madison’s lakes.

Clean Lakes Festival - A splash for the whole family!

If you missed the fifth annual Clean Lakes Festival…you missed a great time. A sun-kissed day at Olin Park, with Madison’s beautiful skyline as a backdrop, the Festival was filled with boats and music and food and fun for everyone.

Thousands of lake lovers landed at Olin beach early in the day to enjoy canoes, kayaks and paddleboards from Wingra Boats. They tried their hands at rowing with the Camp Randall Rowing Club. And they rolled around the beach on a log with the Madison Log Rolling Club.

Free Betty Lou cruise rides were provided by the Clean Lakes Alliance all day and into the night.

As afternoon disappeared, the Mad-City Ski Team took to the water for a fun ski show. Then Steez hit the sound stage for the last of four concerts held throughout the day. It’s hard to explain the atmosphere with a great band playing and the by-now glistening city lights at their backs. Madison at its finest.

The event again raised nearly $100,000 from festival proceeds and generous sponsors. Thanks to everyone who had a chance to join us.

See you next year!

CLA in the News

It was hard to miss us on TV, radio and print this summer. We were very honored to kickoff our lake season with a panel on WISC’s “For the Record” show with Neil Heinen. You can watch that show here.

CLA was also featured in the Lakes issue of Madison Magazine in June, in editorials at Wisconsin State Journal in June and July, and lots of coverage before and during the festival. Ads for our Crazy4Lakes.com website ran all summer long on Channel 3 and channel3000.com

Thank You, Thank You, Thank You!

To our wonderful sponsors, members and donors that have made 2011 a breakthrough year for the Yahara Lakes: Without your support, we would not be able to maintain our momentum and keep the fire lit under this important cause.

The complete list of supporters is updated regularly on the Clean Lakes Alliance website.

New Business Members of the Alliance

• American Family Insurance
• Placon Corporation
• Metcalfe’s Market
• CG Schmidt
• CresaPartners
• Greater Madison Convention & Visitors Bureau
• HyCite Corporation
• ATC
• Bruce Company
• UW Alumni Association

New Friends of Clean Lakes

• Natural Heritage Land Trust
• Friends of Lake Waubesa
• New Community
• Board Members
• Bob Miller, Monona Mayor
• D. Michael Mucha, Chief Engineer and Director at Madison Metro Sewerage District
• Katie Crawley, Assistant to the Mayor of Madison
• Melissa Mallot, Chair, Dane County Lakes and Watershed Commission
• Bryan Thompson, Lake Kegonsa Representative
• Jim Welsh, Executive Director, Natural Heritage Land Trust

Contact us Anytime!

Don Heilman
don@cleanlakesalliance.com

James Tye
james@cleanlakesalliance.com

Phone:608.836.6973

The Lake-O-Gram is intended to keep our members and partners up to date with our current efforts. If you have any suggestions to improve our Alliance or this newsletter, please let us know.

Thank you for your support of our lakes.

Striving to return to a clean and thriving watershed.

What: A fundraising event for the Clean Lakes Alliance
When: Thursday, August 11, 2011
Where: Tempest Oyster Bar, 120 E. Wilson, Madison, 53703
Time: 5:00 – 8:30 PM

Media Sponsor: Madison Magazine

Cost: $50/person must buy online:
www.tempestpreopening.eventbrite.com

***Please purchase your tickets in advance to make your reservation. Limited to the first 200 tickets.

From an article in the Wisconsin State Journal (link):

For the second year in a row, MidLife Crisis played from a barge Sunday just off the shore of Picnic Point on Lake Mendota for boating enthusiasts who took part in a festival sponsored by the Clean Lakes Alliance and SkipperBud’s, a boat dealership in the town of Westport.

“There’s a lot of work that goes into it,” said Breitenbach, 46, who plays bass for the band. “Three or four boats took the band members and equipment from SkipperBud’s clear across the lake.”

The Clean Lakes Alliance is a nonprofit dedicated to improving the lakes through community support, advocacy and education. It’s the first year the organization has partnered with SkipperBud’s.

The Clean Lakes Alliance is collecting funds to reduce phosphorus in the lakes by 50 percent. “Once we do that, you’ll be able to see a visible change in water quality,” said James Tye, the alliance’s development director.

The group has raised more than $300,000 since it was founded five years ago, Tye said.

The alliance has a big, but not impossible, mission, Porreca said. “The efforts of the Clean Lakes Alliance is a step in the right direction. With public awareness and people taking personal responsibility, it could get a lot better.”

Here are some pictures from the event.

July 21, 2011
Contact: Kim M. Straka
kim@hypecomm.com or 608.772.7207

AquaPalooza 2011 Partners with Clean Lake Alliance and Skipper Buds for a Fun Lake Party with a Cause in Mind!

(Madison, WI) AquaPalooza is a celebration on Lake Mendota bringing boaters, sun and fun together for a great on-the-water party. This year the event is hosted by both Skipper Buds and Clean Lake Alliance on Sunday, July 31st, 2011 from 11 a.m. – 4 p.m. on the shore of Picnic Point.

AquaPalooza is a series of on-water celebrations held during the last two weekends in July at more than 100 locations around the world. Originally created by Sea Ray Boats, AquaPalooza is free and open to all boaters and non-boaters. This year music will be provided by MidLife Crisis on a floating barge. See a video from last year. There will be various games and fun activities for family and friends of all ages. As a new partner to the event, Clean Lake Alliance will be providing lake water education information and taking donations to protect and improve the lakes, streams and wetlands in the Yahara Watershed.

“AquaPalooza is becoming a Madison tradition where boaters and those who love our lakes come together for a great afternoon of fun,” says Michael Porreca, General Manager at Skipper Buds in Madison. “We’re really happy to have Clean Lakes Alliance on board this year to bring awareness to the precious resource that makes this event what it is,” adds Porreca.

It is encouraged that boaters register online to be able to qualify for giveaways and activities that will take place at the event by going to http://aquapalooza.com/Page.aspx/pageid/9275/eventId/135511/view/detail/North-Central-Events.aspx. More information can also be found on AquaPalooza’s Facebook Event page at http://www.facebook.com/event.php?eid=184860134908584. For those not arriving by boat, there is parking available on the UW Campus at Lot 129. A rain date will be announce if weather conditions do not cooperate on the Facebook event page and on the Skipper Buds website.

Skipper Buds – Madison is locally owned and operated, and has been serving the south central Wisconsin for over 32 years. To find out more please visit www.skipperbuds.com.

Clean Lakes Alliance (CLA) is a 501(c)(3), not-for-profit organization dedicated to the improvement and protection of the lakes, streams and wetlands in the Yahara Watershed. Through community support, advocacy and education, CLA is leading the charge to restore and protect the lakes for future generations.

New Group Committed To Cleanup Of Madison Lakes
Clean Lakes Alliance Says A Vital Part Of Area Economy Is Hurting

Updated: 11:52 am CDT June 6, 2011

MADISON, Wis. — A renewed effort to clean Madison’s lakes began this weekend as clean water advocates are becoming increasingly vocal about the key part of the Dane County economic engine that area lakes play.

That’s an engine, they say, that could be running much more smoothly with cleaner lakes.

Now, in addtion to all of the public work… (follow the link for the full story and video)

DATE: June 3, 2011
CONTACT: James Tye, Director of Development, Clean Lakes Alliance
Cell: (608) 628-6655; james@cleanlakesalliance.com

Clean Lakes Alliance to Create Road Map for Reducing Phosphorous in Lakes

MADISON* The Clean Lakes Alliance announced today that it is considering bids for the development of a plan to reduce phosphorous in Dane County lakes by 50 percent or more.

“Many studies have shown that phosphorous plays the largest role in feeding the growth of algae in our lakes, which in turn causes a significant decline in the water quality,” said Don Heilman, president of the Alliance. “Developing a road map to reduce the amount of phosphorous coming into the lakes is crucial if we want to see cleaner lakes in Dane County.”

Heilman noted that the Alliance is uniquely situated to advance policies that will help clean up the lakes. The group was founded in 2009 as a not-for-profit organization dedicated to protecting and improving the lakes, streams and wetlands of the Yahara Watershed. It has quickly grown to become the first such organization to unite local, county and state government, community, business and philanthropic leaders, agricultural interests and scientists in the common goal of cleaning up Dane County lakes.

“For the first time we have everybody under one umbrella, moving forward in creative partnerships to tackle the challenges we share,” said Heilman.

The road map is the first step of a major, year-long initiative planned by the Alliance. The organization will also undertake an economic-impact study to document the effect of the lakes on property values, economic development, tourism and quality of life. A community conference is planned for next year to announce the results of the study along with the road map that will set priorities and costs.

Several local, regional and national businesses are submitting road map proposals. The Alliance will announce the results of the bid process in early July. More information about the Alliance is available at www.cleanlakesalliance.com.

# # #

The Clean Lakes Alliance is a 501(c)(3) not-for-profit organization dedicated to the improvement and protection of the lakes, streams and wetlands of the Yahara Watershed. Through community support, advocacy and education, the Alliance is leading the charge to restore and protect the lakes for future generations.

• For the Record: Clean Lakes Alliance [video] – 23 minutes

Also, watch Neil Heinen’s recent editorial about the Improving and Protecting the Madison Lakes.

• Editorial: Improving and Protecting our Lake [video] – 1 minute