Ongoing
In Print and On TV in Madison and Online Everywhere
When completed, this planned project will create a new Web portal that serves as a one-stop shop for public updates on water quality, beach conditions, festivals and more. It’s part of a public awareness campaign that will help everyone see the beauty and importance of our lakes. It will be produced through a multimedia partnership with WISC-TV, Channel3000.com and Madison Magazine. It will function as a virtual experience of all things lakes, with a special emphasis on useful information for people who boat, swim, fish and just plain enjoy our lakes.
Value to vision
1) Raises public awareness about the lakes.
2) Provides useful lake-related service for community.
3) Connects people with lakes.
Value to CLA
1) Increases public awareness of CLA.
2) Fulfills public outreach, education and community involvement elements of mission.
Sponsors:
Community Partners: Madison Magazine, Channel 3000, and WISC-TV
